The latest product release and improvements to the Threshold 360 Viewer and Dashboard

New features

Viewer (V3)

• Camera inertia

  • The camera carries momentum from the user's movements. You can now “flick” the camera in the direction you want to look. This reduces the amount of swiping needed to get to what you want to look at. This is particularly useful for small viewers, or viewers on vertical mobile screens.

  

• Responsive UI

  • All UI elements have been combined together so that they can interact and respond to each other. This allows for the viewer to have a much wider range of sizes and shapes since the interface can scale dynamically. This makes it much easier to add the viewer to your page without having to worry about minimum sizes.

  

  

• Custom configurations

  • The newest viewer gives you control over how it behaves with customizable configuration options. You can fine-tune your implementation by setting individual settings or you can choose from presets that we have right out of the box. You can see which configuration options are available here.

• Custom native call-to-action images

  • You can now add a custom image to your tours to help lead users to your website. After setting an image and a URL in the dashboard, your image will appear in the top right corner of your tours. When the user clicks on your image, they will be directed to the link that you specify. This link can be customized for each of your locations which means you can link to different pages of your website depending on what location is being viewed.

  

Maps

• Viewers have been upgraded to v3
  • All viewers within the maps have been switched over to v3. This means all of the viewer analytics from your maps are already using the latest analytics.
• Deleting a location from the dashboard now removes that location from all maps
  • Previously if you removed a location from your dashboard, it would still exist in all of your maps. This meant that users had to go through each of their maps in order to remove that location. This is now done automatically for you.

Analytics (V3)

• Campaign tagging

  • Viewer instances can be tagged with a campaign id. You can then use this id to filter down your analytics. This is useful for identifying which viewers are generating traffic. For example, you may want to track the performance of your AdTours specifically, by giving them a campaign id. You could even compare the performance of your ad campaigns by giving them unique campaign ids. You now have access to unlimited campaign tags and can view the documentation on how to use campaign tagging here.

  

• Source tracking

  • You can now see where your viewers are being shown and track them on a per-website basis. You can then filter down by domain to see how many views and engagements your tours a generating. For example, if you posted one of your tours on multiple social media platforms, you could compare them to see which platform gets you the most engagement.

  

• Enhanced engagement rate

  • Engagement rate is now tracked at a per-session level. Previously we could only take the raw number of views and compare that to the raw number of engagements for a poor approximation of how often people are engaging. Now we can track how many sessions actually engage thanks to session id tracking.

  

Dashboard

• Now shows location previews using the v3 viewer
  • We are now using the v3 viewer for all the instances that appear in our dashboard.

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Improvements

Viewer

• Improved camera sensitivity
  • Camera movement sensitivity now feels more consistent across all viewer sizes. This provides a much more consistent experience between mobile and desktop. Previously it might have felt like the viewer sensitivity was okay on desktop, but too slow on mobile (vertical orientation) or narrow viewer implementations.